Our client is looking for a Product Marketing Manager. You will be responsible for overseeing their product marketing efforts, working closely with teams to help define the product roadmap through consumer insights. You’ll work closely with key stakeholders to define positioning and messaging while focusing on awareness, engagement and retention. You will work closely with strategic external partners as well as cross-functional stakeholders. Responsibilities:

• Define and evolve product positioning, messaging and branding, work with Product Management, Research and Analytics, Engineering, Corporate Marketing and Public Relations to define and execute on product launch and adoption strategies
• Conduct product research that offers insights into the competition, needs and wants of global consumers and identify product gaps where the organization could better satisfy end user needs
• Help cross-functional marketing and channel teams to position, message and execute marketing campaigns across multiple touch points
• Work with cross-functional teams to translate user needs and wants into product requirements, and co-drive long-term product roadmap along with the Product Management and Engineering teams.

The location of the role is in Fort Worth.

You must have the legal right to live and work in the location this job is advertised in.  This means you must have citizenship, residency, or a current work visa.  You must already live in the area, supply a local phone number, and be available for interview at short notice.  You must have excellent communication skills and a high standard of both written and spoken English.

Apply in the first instance by sending your CV to recruitment.manager@hadwinjones.com  referencing the vacancy code listed in the job title.